Have you ever had the title of one of your stories pop into your head before you even knew what the story would be about?
This has happened to me a few times. A perfectly random sentence pops into my head and I think “Whoah! that is the title of my next novel or poem”. This does not always guarantee that I complete said story or poem but it does get the creative juices going.
Of course sometimes you unintentionally come up with an inspired title just by playing with a few select words.
Sting revealed to Larry King during an interview years ago, that he often writes a song after coming up with a title and Neil Simon came up with the name for his play The Odd Couple before he wrote the play. Semantic intuition is a technique used not only by creative thinkers and artists like Sting but also by product innovators.
The oddly named, but extraordinarily powerful technique was invented by Helmut Schlicksupp, an employee of the Battelle Corporation’s office in Germany. Semantic intuition is a word-combination technique where brainstormers name an idea first, and then try to figure out what the new idea might be, given its name. As counterintuitive or even as impossible as this group idea-generating strategy might sound, there’s actually a precedent for it in the creative arts.” – Read article here
What counter-intuitive technique have you used to kickstart your creative project?